In a nutshell, we use a combination of cutting-edge technologies to ensure our designs are as fluid and neat as possible, but the final stages of manufacturing are still done by hand, working with the same tools of 50 years ago.
First of all, you’ll notice we’re not a store.
You’ll be strolling into a busy, but relaxed, studio with diamond consultants, jewellery designers and goldsmiths doing what they do best.
We’ll offer you some coffee, worth saying yes to, and then you’ll be joined by a knowledgeable consultant and/or designer for a session.
Finding that special someone who you wish to share your journey with should never be taken for granted. You’re in a very fortunate position.
Pairing up your proposal with the perfect engagement ring will upgrade that moment to a highlight of anyone’s life. And I’m sure that’s what you’re aiming for.
Being in the diamond and jewellery trade for many years, I’ve grown to be sensitive to trends, both micro and large. And let me tell you solitaires are trending stronger than we’ve ever seen.
Being intrigued by this we’ve been having countless chats with visitors to understand why the classic solitaire is as appealing as it’s ever been in 2017.
Personally, I’m a fanboy of custom engagement rings.
Around 70% of the projects we undertake are customised designs of some sort, and if this number seems large - it is. We recommend our custom route every day of the week wholeheartedly.
According to her, yes.
In a recent survey close to 90% of women said they want to be involved in some way when her engagement ring is designed or selected. So, unless your girlfriend deliberately sent you on a solo mission, it’s time to start thinking about ways to get her in the loop.
As things start cooling down swiftly in South Africa the Northern hemisphere is enjoying Springtime. It’s always a time of year when warmer jewellery colour combinations from the USA, Europe and major parts of Asia light up our screens on social media.
After a tremendously successful 2016 where we saw the amount of transactions we closed in the 2ct diamond engagement ring market skyrocket we actively started doing market research to check the levels of service and prices other jewellers were offering to the public and overseas buyers (tourists and international inquiries). We have an incredibly high conversion rate… but you can’t possibly land every single transaction in a specific range, can you? And if you do… why?