Our front desk doorbell rang with it’s crude “trrrrr”.
Talking about wear and tear might not seem like fun... but do you know what's even less fun?
Seeing your precious engagement ring age in dog years.
It’s that time again. We’ve scoured the social web and found the 5 most popular and trending themes in engagement ring designs during April 2019.
What do you think is the single biggest complaint customers have in their dealings with jewellers?
With no runner-up in sight.
Here's a typical scenario: You spent your hard earned money on an engagement ring, and somehow it has been damaged (bent, lost a diamond etc....) on your fiancee's hand without an apparent cause like a car accident.
In a nutshell, we use a combination of cutting-edge technologies to ensure our designs are as fluid and neat as possible, but the final stages of manufacturing are still done by hand, working with the same tools of 50 years ago.
This is a fantastic budget-range to optimise, and your extra effort will pay off surprisingly well.
Engagement rings simply look nicer when setting with a larger center diamond. That’s why most designs you’ll cross paths with on Instagram or Google Images will be set with diamonds up to 3,00ct in weight.
You’re in a range where most rings you see online can be stunningly well executed.
If you had R30 000 to work with, there would be limits and constraints in what we can do for you. For instance; intricate metal work needs space for a designer to work his magic. As you can imagine a larger diamond creates a much roomier area to incorporate elements you love.
Sneak Peak; It’s not overly ambitious to set your sights on a 1,00ct diamond in a platinum setting. You have a good shot at proposing with the perfect custom engagement ring.
First of all, you’ll notice we’re not a store.
You’ll be strolling into a busy, but relaxed, studio with diamond consultants, jewellery designers and goldsmiths doing what they do best.
We’ll offer you some coffee, worth saying yes to, and then you’ll be joined by a knowledgeable consultant and/or designer for a session.
I nabbed our head of design and one of his team members for some good old feedback on common questions in the realm for vintage engagement ring design. Both have done stellar jobs at creating vintage designs over the past few months.
If you have any questions after this - get in touch. I’m sure these two would love to chat you through any further details.
Being in the diamond and jewellery trade for many years, I’ve grown to be sensitive to trends, both micro and large. And let me tell you solitaires are trending stronger than we’ve ever seen.
Being intrigued by this we’ve been having countless chats with visitors to understand why the classic solitaire is as appealing as it’s ever been in 2017.
Personally, I’m a fanboy of custom engagement rings.
Around 70% of the projects we undertake are customised designs of some sort, and if this number seems large - it is. We recommend our custom route every day of the week wholeheartedly.
Major shifts in the engagement ring world don’t come along every year.
Much like all other jewellery and fashion-items, there are seasonal changes, but a classy dress or suit you bought 2 years ago wouldn't be a fashion disaster in 2017.
Over the last 15 - 20 years the whole look of an engagement ring has changed dramatically. Chunky domed yellow gold rings have been replaced by delicate platinum and white gold rings.
“Optimising” or any derivative of the word isn’t widely associated with the luxury industry. Luxury goods, by definition, refer to non-essential products wealthy individuals buy with surplus income.
After selling thousands of diamond engagement rings over the past decade I can promise you that more often than not an engagement ring is saved up for, and seen as very essential, mind you.
There’s no way around this; diamond size is a big deal.
Close to all engagement rings look considerably more visually pleasing when set with a larger diamond.
The internet, especially social media and Google Images search, has transformed the way couples approach the engagement ring browsing process.
These accessible technologies enable you to sift through millions of images, and cherry pick designs, or design themes, that all make up your perfect diamond engagement ring.
As things start cooling down swiftly in South Africa the Northern hemisphere is enjoying Springtime. It’s always a time of year when warmer jewellery colour combinations from the USA, Europe and major parts of Asia light up our screens on social media.